"The Oscars and the Emmys: If the big, broad, general audience you used to have is gone, and deep down you think it’s never coming back, then why not make a harder bid for the loyalty of the smaller audience you’ve got left? In a time when the entertainment industry is (or thinks it is) a one-party state with no dissenters, you had better echo that politics back to your base. What were once cultural institutions with a broad, bipartisan audience are becoming niche players with a narrow fan base. They no longer view partisan politics as a dangerous move that will shrink their audience."
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